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Nathan Zeldes |
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President and Chairman of the Board, IORG
Web site: http://www.nzeldes.com |
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In a nutshell: I've been working on Email Overload
at Intel since
1995, when I realized that this problem is not only a major
productivity killer, but is also making countless people miserable;
something had to be done! Since then I've developed a variety of
organization-wide remedial programs, first for Email Overload and
later also for Interruptions. Some of these I shared external to
Intel, which formed the connections that later led to my co-founding
the IORG with Mary Czerwinski and Sheizaf Rafaeli. At present I continue to drive this subject in my new
career as an independent technology consultant.More detail: A physicist by education, I joined Intel as an engineer in device fabrication Q&R, but I've gravitated towards IT, becoming Computing Productivity manager in 1994 and later appointed an IT Principal Engineer focusing on Knowledge Worker effectiveness. In this role my challenge has been to initiate and develop solutions in the domain straddling the border between human behavior and computing technology, in order to make Intel's employees more effective while enabling them to balance their work and their life more harmoniously. My involvement in Email Overload started in 1995 when I realized that the newly deployed PC-based email systems were creating a huge overload issue, resulting in ineffectiveness and stress. I started to develop solutions to this problem, including software add-ons, skill training, and management-led behavior change campaigns. Being a passionate believer in sharing and cooperating across organizational boundaries, I then communicated with many like-minded researchers and industry practitioners worldwide, and the resultant collaborations culminated in the creation of IORG. In recent years my attention has shifted from Email alone to its
combination with Interruptions and Distractions - sometimes dubbed
Infomania - which I believe to be the worst destroyer of knowledge
worker effectiveness and quality of life; see
this
paper I co-authored for the proof points and some of my thoughts
on the subject. My goal, therefore, is to cooperate with other
professionals to do whatever we can to eliminate or mitigate this
problem: it's not only good for business, it is also a moral
imperative. People should spend their days on effective work,
allowing them to devote their evenings to their children, not their
blackberries! |
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